twittertopbarlinks_eventstopbarlinks_requesttopbarlinks_archives
Click here for more information about Liqofluxphenometrics515R1
Visit cricatalyst.com!Readers Poll

Health & Nutrition

Unilever’s Lux soap to feature Solazyme’s algal oils

May 12, 2014
AlgaeIndustryMagazine.com

Solazyme and Unilever have announced the introduction of Solazyme’s algal oils into Lux bar soaps.

Solazyme and Unilever have announced the introduction of Solazyme’s algal oils into Lux bar soaps.

Unilever and Solazyme, Inc. have announced the initial introduction of sustainable algal oils for one of Unilever’s biggest soap brands, Lux. The decision to use algal oils is aligned with Unilever’s ambition to double the size of its business while reducing its overall environmental footprint, as part of which Unilever has made a commitment to using only sustainably sourced agricultural raw materials by 2020.

The announcement comes on the back of the successful completion of product validation trials. Products from the recently-completed manufacturing trial have been on-shelf in Brazil since early March 2014.

Anne Radmacher, Lux Global Brand Vice President, explains: “Through incorporating algal oils into our Lux products, we have a unique opportunity to make a difference on a large scale, as we help develop a raw material that we know has been responsibly sourced. Using algal oils creates a win-win situation: not only do we deliver better products to our consumers, but we also help the planet in the process.”

Jonathan Wolfson, Solazyme CEO, adds, “Unilever’s Lux brand is leading the way in consumer innovation and in a new era of sustainability for the 21st century. This announcement of the incorporation of our algal oils into Unilever’s consumer soap products that are on shelves today in Brazil is a very exciting moment for Solazyme. Unilever’s commitment to commercializing these soap products means that they will continue to lead the way in offering consumers the best performing and most sustainable products available.”

As the world’s number one selling soap, according to Unilever, Lux has been popular for almost 90 years and is sold in over 100 countries, reaching 600 million women daily. The use of algal oils in this initial trial is the first step in the brand’s long-term plan of leveraging this raw material.

Unilever and Solazyme have been collaborating for five years on multiple projects, culminating in a supply agreement covering the first of Solazyme and Unilever’s jointly developed tailored oils with an initial supply of at least 10,000 metric tons. The vast majority of the oil for the soap products will be produced in the new renewable oils facility in Moema, Brazil. Unilever expects to purchase the full volume within twelve to eighteen months.

More Like This…

HOME A.I.M. Archives

Copyright ©2010-2015 AlgaeIndustryMagazine.com. All rights reserved. Permission granted to reprint this article in its entirety. Must include copyright statement and live hyperlinks. Contact editorial@algaeindustrymagazine.com. A.I.M. accepts unsolicited manuscripts for consideration, and takes no responsibility for the validity of claims made in submitted editorial.

From The A.I.M. Archives

— Refresh Page for More Choices
For plants and algae that carry on photosynthesis, light can be too much of a good thing. On a bright, sunny day, a plant might only be able to utilize 20 percent or less...
Jill Fehrenbacher writes in inhabitat.com that when it comes to design, Mother Nature has a lot to teach us. The field of Biodesign has emerged as an exciting new discipl...
Forbes is running an interview with Bren Smith, an Ashoka Fellow and the founder of GreenWave, an organization dedicated to restoring oceans, mitigating climate change an...
The Energy Department (DOE) has announced the selection of six projects for up to $12.9 million in federal funding, entitled, “Project Definition for Pilot- and Demonstra...
Discovering which algae species is best suited to make biofuel is no small task. Researchers have tried to evaluate algae in test tubes, but often find lab results don’t ...
Kailua-Kona, Hawaii-based Cellana, Inc., a leading developer of algae-based products for sustainable nutrition and energy applications, and Living Ink Technologies of Den...